Integrated Data Driven Marketing Program

The Integrated Data-Driven Marketing (IDDM) Program was developed in order to take marketing professionals beyond the one-dimensional approach to marketing and give you a modern, comprehensive approach to making optimal decisions based on actionable insights across marketing campaigns.

The NYIM Integrated Data-Driven Marketing (IDDM) Program brings together high-caliber marketers from top organizations accross different industries. IDDM is a premiere online executive certificate that includes live lectures, case studies, best practices and market insights from guest visionary industry experts. During the program practicioners are building critical skills and gain tools, know-how, and confidence to assess the effectiveness of their marketing activities, justify marketing spending, measure marketing ROI and maximize customer engagement. 

All courses will be conducted from 1pm to 3:30pm EDT, between July 15th and July 31st, 2014 and delivered using the Institute’s online learning platform. Leading Marketing professionals will now be able to follow this program regardless of their geographic location and travel schedules. Visit the online page for full program details.

Participants that register before June 18th, 2014 can benefit from the limited discounted Early Bird pricing. For registration and how to reserve a seat visit https://nyimexec-iddm-july2014.eventbrite.com. 

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